… and action! Now it´s time to carry out your plan: determine your audience and write down a list of desirable companies, agencies and clients you’d like to work with that are in line with your offering. As a writer keep a list of publications and editors who are likely to respond to your style. […]

After observing competitors and examine customers´ needs to create appropriate offers and put your original spin on creative role, it´s important to establish and focus the business concept: write a business plan! Collect all your ideas, decide what you will exactly do at which time and what is necessary to do it. Do you need […]

Key economists will confirm and annual statistics approve it: Berlin´s creative sector is an essential element of economic progress, employment and trade with ongoing increasing growth rates. But: it is easy for you as a fashion designer, musician, artist, architect, game developer or writer, to start your own creative business and access to Berlin markets? […]

Helping businesses to open and grow is my key activity as a business consultant, who knows self-employment  for nearly 20 years. Starting a business can be a complex and difficult process, especially in the creative industries. During the next days I´ll offer you this special Business Guide to facilitate your entry into the business world, […]